Building a website is easy.
But making a GREAT website is much more than that.
At Savant Digital, I ensure your website meets industry best practice standards.
Mobile ready web design.
More than ever, it is important that your business can be found on mobile. With the introduction of Google’s gamechanging ‘Mobilegeddon’ algorithm, if you want to be found on mobile, your website needs to be mobile ready. Responsive websites change according to the device they are viewed on. The majority of our websites are built on Twitter Bootstrap, which is designed first and foremost as a responsive framework. You can be sure our websites are ready for mobile. Are you ready?
Clear, strong branding.
You’ve invested in a logo and brand for your business that is a visual communicator to your customers of what you’re about. What a waste it would be to lose that message in a poorly branded website that confuses your visitors. If they find your website through print media such as directories or newspaper advertisements, you want them to know that they’ve come to the right place. With WordPress customisation you can be sure that your website looks as good as it feels.
High usability.
In a nutshell, this refers to how easy it is for a visitor to find what they need, use it and get the result they want. The basic elements that contribute towards this are structure, images, words, and navigation. It must be clear visually how and where a visitor is to progress through your site to find what they need. If it isn’t, you have lost a potential sale. When we talk about the design of your website, these elements are all taken into account.
High performance.
There’s nothing worse than sitting around waiting for a website to download. We will test your website using the latest page performance metrics and optimise it so your visitors won’t go elsewhere.
Functionality.
Depending on your industry, your website will require different functions. From email capture, workshop or appointment booking, image galleries, to e-commerce and internet marketing, we can set up the infrastructure and help you implement these, making your website part of your workplace, not just your showpony.
Natural content and good SEO.
To design truly great website, SEO (search engine optimisation) needs to be taken into account from the start of the design process.
We can help you set up the bones of good SEO, which to a large extent depends on naturally written content and link building over time. Google, the world’s leader in search engines, updates its algorithms regularly and rates website on quality, including design, trustworthiness, and speed. We will assist you to think about the keywords that pertain to you, while WordPress provides great SEO plugins to assist you.
To find out more about usability you can visit websitestandards.org.